Zing. Design 2.0 is the new design system to enhance connectivity with customers.
PRODUCT DESIGN
VISUAL DESIGN
UI
(2022)
Zing. Design 2.0 is the new design system to enhance connectivity with customers.
PRODUCT DESIGN
VISUAL DESIGN
UI
(2022)
Zing. Design 2.0 is the new design system to enhance connectivity with customers.
PRODUCT DESIGN
VISUAL DESIGN
UI
(2022)
Zing. Design 2.0 is the new design system to enhance connectivity with customers.
PRODUCT DESIGN
VISUAL DESIGN
UI
(2022)
Zing. Design 2.0 is the new design system to enhance connectivity with customers.
PRODUCT DESIGN
VISUAL DESIGN
UI
(2022)
Task: Increase the appeal and connectivity of Zing.
Task: Increase the appeal and connectivity of Zing.
Task: Increase the appeal and connectivity of Zing.
Task: Increase the appeal and connectivity of Zing.
Task: Increase the appeal and connectivity of Zing.
Zack
Age
35
Preferences
Well-rounded fitness approach, high-intensity workouts
Occupation
Business Executive
Motivations
Prioritizing health, maintaining physique, reducing stress
Income
Above average
Time Constraints
Values efficient training methods due to a busy schedule
Lifestyle
Sedentary job, possibly remote/from home
Performance Tracking
Motivated by progress tracking and goal setting
Fitness Environment
Home or regular gym attendance
Tech Savviness
Comfortable with fitness technology
Interests
Calisthenics, running, overall fitness improvement
Fitness Level
Previously active, aiming to surpass previous level
Goals and Needs:
Achieve a balanced and sustainable fitness routine to counteract a sedentary lifestyle.
Improve strength, endurance, and overall physical fitness.
Seek guidance on proper form, personalized approach, nutrition, stress management, and recovery strategies.
Enhance mobility and flexibility for overall well-being.
Research and Analysis: We researched to understand our target audience and trends. This included studying user behaviors, conducting surveys, and analyzing competitor offerings.
Zack
Age
35
Preferences
Well-rounded fitness approach, high-intensity workouts
Occupation
Business Executive
Motivations
Prioritizing health, maintaining physique, reducing stress
Income
Above average
Time Constraints
Values efficient training methods due to a busy schedule
Lifestyle
Sedentary job, possibly remote/from home
Performance Tracking
Motivated by progress tracking and goal setting
Fitness Environment
Home or regular gym attendance
Tech Savviness
Comfortable with fitness technology
Interests
Calisthenics, running, overall fitness improvement
Fitness Level
Previously active, aiming to surpass previous level
Goals and Needs:
Achieve a balanced and sustainable fitness routine to counteract a sedentary lifestyle.
Improve strength, endurance, and overall physical fitness.
Seek guidance on proper form, personalized approach, nutrition, stress management, and recovery strategies.
Enhance mobility and flexibility for overall well-being.
Research and Analysis: We researched to understand our target audience and trends. This included studying user behaviors, conducting surveys, and analyzing competitor offerings.
Age
35
Preferences
Well-rounded fitness approach, high-intensity workouts
Occupation
Business Executive
Motivations
Prioritizing health, maintaining physique, reducing stress
Income
Above average
Time Constraints
Values efficient training methods due to a busy schedule
Lifestyle
Sedentary job, possibly remote/from home
Performance Tracking
Motivated by progress tracking and goal setting
Fitness Environment
Home or regular gym attendance
Tech Savviness
Comfortable with fitness technology
Interests
Calisthenics, running, overall fitness improvement
Fitness Level
Previously active, aiming to surpass previous level
Goals and Needs:
Achieve a balanced and sustainable fitness routine to counteract a sedentary lifestyle.
Improve strength, endurance, and overall physical fitness.
Seek guidance on proper form, personalized approach, nutrition, stress management, and recovery strategies.
Enhance mobility and flexibility for overall well-being.
Research and Analysis: We researched to understand our target audience and trends. This included studying user behaviors, conducting surveys, and analyzing competitor offerings.
Zack
Age
35
Preferences
Well-rounded fitness approach, high-intensity workouts
Occupation
Business Executive
Motivations
Prioritizing health, maintaining physique, reducing stress
Income
Above average
Time Constraints
Values efficient training methods due to a busy schedule
Lifestyle
Sedentary job, possibly remote/from home
Performance Tracking
Motivated by progress tracking and goal setting
Fitness Environment
Home or regular gym attendance
Tech Savviness
Comfortable with fitness technology
Interests
Calisthenics, running, overall fitness improvement
Fitness Level
Previously active, aiming to surpass previous level
Goals and Needs:
Achieve a balanced and sustainable fitness routine to counteract a sedentary lifestyle.
Improve strength, endurance, and overall physical fitness.
Seek guidance on proper form, personalized approach, nutrition, stress management, and recovery strategies.
Enhance mobility and flexibility for overall well-being.
Research and Analysis: We researched to understand our target audience and trends. This included studying user behaviors, conducting surveys, and analyzing competitor offerings.
Zack
Age
35
Preferences
Well-rounded fitness approach, high-intensity workouts
Occupation
Business Executive
Motivations
Prioritizing health, maintaining physique, reducing stress
Income
Above average
Time Constraints
Values efficient training methods due to a busy schedule
Lifestyle
Sedentary job, possibly remote/from home
Performance Tracking
Motivated by progress tracking and goal setting
Fitness Environment
Home or regular gym attendance
Tech Savviness
Comfortable with fitness technology
Interests
Calisthenics, running, overall fitness improvement
Fitness Level
Previously active, aiming to surpass previous level
Goals and Needs:
Achieve a balanced and sustainable fitness routine to counteract a sedentary lifestyle.
Improve strength, endurance, and overall physical fitness.
Seek guidance on proper form, personalized approach, nutrition, stress management, and recovery strategies.
Enhance mobility and flexibility for overall well-being.
Research and Analysis: We researched to understand our target audience and trends. This included studying user behaviors, conducting surveys, and analyzing competitor offerings.
Design System Development: Design system that includes different aspects such as UI components, typography, color palettes, and iconography.
Integration and Testing: We integrated the new design system into Zing's app and social networks.
Results: Through careful design considerations, Design 2.0 achieved:
Brand identity and visual language that resonates with the target audience.
Improved user engagement.
Consistency between the various points of contact with clients.